Customer

Al Shahania Stud

Sector

Graphics, Social Media Content, Web Design

The Home of Champions

Al Shahania Stud is a renowned stud farm specializing in the breeding and management of Arabian horses for speed and beauty competitions.

The stable resides in Doha, Qatar and controls a second location in Le Ménil-Vicomte, in the northern France. The two countries represent the beating heart in the racing world, hosting the most important races in the industry.

Founded with an extraordinary passion for excellence and Arabian equine tradition, this stable has earned a wide reputation in the world of Arabian Horse.

Sito Al Shahania laptops and smartphones - web design Demetra

Their Dubai facility, located in the heart of the epicenter of racehorse competition, offers equines ideal conditions to develop their potential. The facility in France, on the other hand, emphasizes genetics and training, working with world-renowned experts and breeders to ensure success on international tracks.

With a reputation built on decades of dedication and a deep respect for tradition, Al Shahania Stud continues to excel in the world of Arabian horse racing, contributing to the’evolution and to the enhancement Of this extraordinary breed.

Poster Al Shahania Stud Where Myths are Born with Paris Arc de Triomphe illustrated - visual Demetra
Poster Al Shahania Arc de Triomphe Variant - Demetra Visual
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Our contribution

Web Platform Development

A website that tells the story of the brand and showcases the team's results.

The design and structure of the website alshahaniastud.com was created, a window into the Al Shahania brand and comprehensive database for all fans of the stable. Our main goal during the development process was to create an immersive and accessible experience for users, providing easy access to detailed information about the world of racing, news about the most important events related to this eventful world.

One of the focal points of the project was the creation of a robust database that encapsulates a Wide range of information about horses bred by Al Shahania Stud and running for it, including pedigrees, competition results, and genealogy information.

In addition, we have integrated a real-time news and update system to keep users constantly informed of the latest events in the Arabian horse world. With a section dedicated to articles and insights, users can deepen their knowledge and stay up-to-date on the latest industry news.

Visual Communication

Visual, Branding, Social and Press Communication Studio.

Every year, we undertake a’in-depth analysis of the visual of the stable for all its digital channels and print materials.

This constant practice is essential for ensure that the brand remains contemporary and evolves synergistically with current design trends. Our main goal is to keep the brand fresh, dynamic and in tune with the changing visual landscape.

This annual process involves the’Development of new graphic solutions, that are carefully researched and designed to renew the visual appearance of the stable. We are always looking for new ideas to keep the brand in step with the times, ensuring that it continues to capture the public's attention and best represent the values and distinctive personality of Al Shahania Stud. Design is a key tool for communicating the vitality and vision of the brand, and this annual practice of evaluation and renewal is central to our commitment to keeping the brand at the top of its game.

Poster Sylvester Stallone Ebraz, Triple Crown Winner, Al Shahania Stud, in race - visual Demetra
Poster Amir Sword Al Shahania victory with rider - equestrian visual Demetra
Amir Sword Winners 1984-2020 The Emir Sword - Infographic Demetra
Amir Sword Variant Winners - Demetra Infographic

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Do you have a communication goal, a project to develop, or simply the feeling that your brand can do more?

Contact us for an initial exploratory call - no obligation. We'll analyze your situation together and propose a tailored plan.