{"id":7835,"date":"2026-07-06T08:37:39","date_gmt":"2026-07-06T08:37:39","guid":{"rendered":"https:\/\/demetradesign.it\/?post_type=portfolio&#038;p=7835"},"modified":"2026-07-14T15:50:11","modified_gmt":"2026-07-14T15:50:11","slug":"joinfruit-fresh","status":"publish","type":"portfolio","link":"https:\/\/demetradesign.it\/en\/portfolio\/joinfruit-fresh\/","title":{"rendered":"Joinfruit Fresh"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"7835\" class=\"elementor elementor-7835\" data-elementor-post-type=\"portfolio\">\n\t\t\t\t<div class=\"elementor-element elementor-element-63f7fe6 e-flex e-con-boxed e-con e-parent\" data-id=\"63f7fe6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;video&quot;,&quot;background_video_link&quot;:&quot;https:\\\/\\\/demetradesign.it\\\/website\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/hero-jf-no-logo.mp4&quot;,&quot;background_play_on_mobile&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-background-video-container\">\n\t\t\t\t\t\t\t<video class=\"elementor-background-video-hosted\" role=\"presentation\" autoplay muted playsinline loop><\/video>\n\t\t\t\t\t<\/div><div class=\"elementor-element elementor-element-b880e64 e-con-full e-flex e-con e-child\" data-id=\"b880e64\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0f8803a elementor-widget elementor-widget-image\" data-id=\"0f8803a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1310\" height=\"1406\" src=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/Joinfruit-Fresh_marchio-1.png\" class=\"attachment-full size-full wp-image-7848\" alt=\"\" srcset=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/Joinfruit-Fresh_marchio-1.png 1310w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/Joinfruit-Fresh_marchio-1-280x300.png 280w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/Joinfruit-Fresh_marchio-1-954x1024.png 954w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/Joinfruit-Fresh_marchio-1-768x824.png 768w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/Joinfruit-Fresh_marchio-1-11x12.png 11w\" sizes=\"(max-width: 1310px) 100vw, 1310px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ba04973 e-flex e-con-boxed e-con e-parent\" data-id=\"ba04973\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-05dc427 e-con-full e-flex e-con e-child\" data-id=\"05dc427\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5607da1 elementor-widget elementor-widget-heading\" data-id=\"5607da1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Customer<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7249b7c elementor-widget elementor-widget-heading\" data-id=\"7249b7c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Joinfruit<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1b9f300 e-con-full e-flex e-con e-child\" data-id=\"1b9f300\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-944c6e9 elementor-widget elementor-widget-heading\" data-id=\"944c6e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Sector<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bddc337 elementor-widget elementor-widget-heading\" data-id=\"bddc337\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Branding, Web Design, Digital Marketing, Packaging, Marketing Strategy<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ea94357 e-con-full e-flex e-con e-child\" data-id=\"ea94357\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ba7a92d elementor-widget elementor-widget-heading\" data-id=\"ba7a92d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Website<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b6288dc elementor-widget elementor-widget-heading\" data-id=\"b6288dc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/joinfruitfresh.it\/\" target=\"_blank\">www.joinfruitfresh.it<\/a><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dc180e7 e-con-full e-flex e-con e-parent\" data-id=\"dc180e7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-5b09379 e-con-full e-flex e-con e-child\" data-id=\"5b09379\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-90b1d42 elementor-widget elementor-widget-image\" data-id=\"90b1d42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1310\" height=\"1406\" src=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/Joinfruit-Fresh_marchio-1.png\" class=\"attachment-full size-full wp-image-7848\" alt=\"\" srcset=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/Joinfruit-Fresh_marchio-1.png 1310w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/Joinfruit-Fresh_marchio-1-280x300.png 280w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/Joinfruit-Fresh_marchio-1-954x1024.png 954w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/Joinfruit-Fresh_marchio-1-768x824.png 768w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/Joinfruit-Fresh_marchio-1-11x12.png 11w\" sizes=\"(max-width: 1310px) 100vw, 1310px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dedfe45 elementor-widget elementor-widget-heading\" data-id=\"dedfe45\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">A project by Joinfruit Societ\u00e0 Consortile A.R.L.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7f28f9a elementor-widget elementor-widget-image\" data-id=\"7f28f9a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"374\" height=\"84\" src=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/LOGO-JOINFRUIT_vett-03.png\" class=\"attachment-full size-full wp-image-8371\" alt=\"\" srcset=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/LOGO-JOINFRUIT_vett-03.png 374w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/LOGO-JOINFRUIT_vett-03-300x67.png 300w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/LOGO-JOINFRUIT_vett-03-18x4.png 18w\" sizes=\"(max-width: 374px) 100vw, 374px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fc406cf e-con-full e-flex e-con e-child\" data-id=\"fc406cf\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e706ffb elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"e706ffb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Joinfruit Fresh was born to bring the quality of nature, transformed directly from producers to the end consumer, through a simple, fresh, and digital purchasing experience.<\/p><p>Demetra contributes daily to the development of Joinfruit and Joinfruit Fresh, with a design approach aimed at developing a <strong>updated marketing strategy<\/strong> with timely and recognizable, accessible communication, capable of <strong>Tell the value of the Joinfruit supply chain<\/strong> using language that is closer to people. From branding to the website, to digital content and marketing activities, the goal was to transform a direct sales project into a clear, memorable, and easily recognizable identity.<\/p><p>The result is a <strong>communication ecosystem<\/strong> designed to unite product, territory, and innovation: a visual and digital story that enhances freshness, authenticity, and the direct relationship between those who cultivate and those who choose what to bring to the table every day.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-73d2a21 e-con-full e-flex e-con e-parent\" data-id=\"73d2a21\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-6de56d6 e-con-full e-flex e-con e-child\" data-id=\"6de56d6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-28eab2f elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"28eab2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"896\" height=\"1200\" src=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/succo-jf-donna.jpg\" class=\"attachment-full size-full wp-image-7924\" alt=\"\" srcset=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/succo-jf-donna.jpg 896w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/succo-jf-donna-224x300.jpg 224w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/succo-jf-donna-765x1024.jpg 765w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/succo-jf-donna-768x1029.jpg 768w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/succo-jf-donna-9x12.jpg 9w\" sizes=\"(max-width: 896px) 100vw, 896px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-77c73ec e-con-full e-flex e-con e-child\" data-id=\"77c73ec\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;video&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ce1e744 elementor-widget elementor-widget-video\" data-id=\"ce1e744\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/label-transformation.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dc0cab5 e-con-full e-flex e-con e-child\" data-id=\"dc0cab5\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-596a3b9 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"596a3b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Joinfruit Fresh: from the supply chain to the final consumer<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2f38715 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"2f38715\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"page\" title=\"Page 3\"><div class=\"section\"><div class=\"layoutArea\"><div class=\"column\"><p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"202\" data-end=\"534\"><strong data-start=\"202\" data-end=\"304\">Joinfruit's quality producers meet a fresh, simple, and digital shopping experience.<\/strong> With the project <strong data-start=\"321\" data-end=\"340\">Joinfruit Fresh<\/strong>, the consortium brings fruit, vegetables, and processed products directly to the end consumer, building a channel capable of conveying the value of the supply chain in an immediate and accessible way.<\/p><p data-start=\"536\" data-end=\"875\">For Joinfruit, we worked on developing a recognizable communication strategy capable of uniting product, territory, and innovation. From branding to the website, to digital strategy, the goal was to transform Joinfruit Fresh into a clear and memorable identity, close to people and consistent with the quality of the Joinfruit world.<\/p><p data-start=\"877\" data-end=\"1099\">The project was created to enhance the direct relationship between those who cultivate and those who choose what to bring to the table every day: a digital ecosystem designed to make freshness closer, simpler, and more contemporary.<\/p><\/div><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8fc51cd elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"8fc51cd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2085\" height=\"1000\" src=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/sito-joinfruitfresh.jpg\" class=\"attachment-full size-full wp-image-7900\" alt=\"\" srcset=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/sito-joinfruitfresh.jpg 2085w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/sito-joinfruitfresh-300x144.jpg 300w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/sito-joinfruitfresh-1024x491.jpg 1024w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/sito-joinfruitfresh-768x368.jpg 768w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/sito-joinfruitfresh-1536x737.jpg 1536w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/sito-joinfruitfresh-2048x982.jpg 2048w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/sito-joinfruitfresh-18x9.jpg 18w\" sizes=\"(max-width: 2085px) 100vw, 2085px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fdb376e e-con-full e-flex e-con e-parent\" data-id=\"fdb376e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cbbde62 elementor-widget elementor-widget-video\" data-id=\"cbbde62\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/jf-jars.mp4\" autoplay=\"\" loop=\"\" playsinline=\"\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-22d42da e-con-full e-flex e-con e-parent\" data-id=\"22d42da\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-2252365 e-con-full e-flex e-con e-child\" data-id=\"2252365\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2644152 elementor-widget__width-inherit elementor-widget elementor-widget-heading\" data-id=\"2644152\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Food Locker Fruit Fresh<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-58cb40e elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"58cb40e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"158\" data-end=\"312\">With the <strong data-start=\"164\" data-end=\"191\">refrigerated food locker<\/strong>, Joinfruit Fresh makes fresh grocery shopping even simpler, more flexible, and closer to people's daily habits.<\/p><p data-start=\"314\" data-end=\"673\">The system allows you to order fruits, vegetables, and processed products online and pick them up independently at the most convenient locker point, maintaining quality and freshness until pickup. A solution designed to combine digital convenience with the care of short supply chains, simplifying the shopping experience without sacrificing product value.<\/p><p data-start=\"675\" data-end=\"800\">Food lockers thus become a new point of contact between producers and consumers: accessible, immediate, and contemporary.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c36b17a elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"c36b17a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1672\" height=\"941\" src=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/journal-mockup.png\" class=\"attachment-full size-full wp-image-8352\" alt=\"\" srcset=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/journal-mockup.png 1672w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/journal-mockup-300x169.png 300w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/journal-mockup-1024x576.png 1024w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/journal-mockup-768x432.png 768w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/journal-mockup-1536x864.png 1536w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/journal-mockup-18x10.png 18w\" sizes=\"(max-width: 1672px) 100vw, 1672px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-152be49 e-con-full e-flex e-con e-child\" data-id=\"152be49\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cfa34df elementor-widget elementor-widget-video\" data-id=\"cfa34df\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/cocktail-jf.mp4\" autoplay=\"\" loop=\"\" playsinline=\"\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-04aaaac elementor-widget elementor-widget-video\" data-id=\"04aaaac\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/cocktail-jf2.mp4\" autoplay=\"\" loop=\"\" playsinline=\"\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-640270c e-con-full e-flex e-con e-child\" data-id=\"640270c\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;video&quot;,&quot;background_video_link&quot;:&quot;https:\\\/\\\/demetradesign.it\\\/website\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/spremute-loop.mp4&quot;,&quot;background_play_on_mobile&quot;:&quot;yes&quot;}\">\n\t\t<div class=\"elementor-background-video-container\">\n\t\t\t\t\t\t\t<video class=\"elementor-background-video-hosted\" role=\"presentation\" autoplay muted playsinline loop><\/video>\n\t\t\t\t\t<\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2f92375 e-con-full elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile e-flex e-con e-parent\" data-id=\"2f92375\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-0d876bc e-con-full e-flex e-con e-child\" data-id=\"0d876bc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-db87da6 e-con-full e-flex e-con e-child\" data-id=\"db87da6\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-93a5be7 elementor-widget elementor-widget-heading\" data-id=\"93a5be7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Discover the Joinfruit project<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cbbcfd5 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"cbbcfd5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"PDq2pG_selectionAnchorContainer\" data-start=\"158\" data-end=\"312\">The path from which Joinfruit Fresh is born: a solid and recognizable identity, designed to enhance the quality of fruit and tell the value of the supply chain.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-add6024 elementor-widget elementor-widget-html\" data-id=\"add6024\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<a href=\"https:\/\/demetradesign.it\/en\/website\/contact\/\" class=\"gt-btn\">\n  <span class=\"gt-btn-bg\"><\/span>\n  <span class=\"gt-btn-icon\">\n    <span class=\"gt-btn-arrow\"><\/span>\n  <\/span>\n  <span class=\"gt-btn-label\">contact<\/span>\n<\/a>\n<style>\n.gt-btn{\n  position:relative;\n  display:inline-flex;\n  align-items:center;\n  width:auto;\n  height:40px;\n  padding-right:20px;\n  text-decoration:none;\n  font-family:Inter, Helvetica, Arial, sans-serif;\n  cursor:pointer;\n  overflow:hidden;\n  border-radius:999px;\n}\n.gt-btn-bg{\n  position:absolute;\n  left:0;\n  top:0;\n  width:40px;\n  height:40px;\n  border-radius:999px;\n  background:#fff;\n  transition:width .45s cubic-bezier(.65,0,.076,1);\n  z-index:1;\n}\n.gt-btn-icon{\n  position:relative;\n  z-index:3;\n  width:40px;\n  height:40px;\n  flex:0 0 40px;\n  display:flex;\n  align-items:center;\n  justify-content:center;\n}\n.gt-btn-arrow{\n  width:8px;\n  height:8px;\n  border-top:2px solid #111;\n  border-right:2px solid #111;\n  transform:rotate(45deg);\n  transition:transform .35s ease;\n}\n.gt-btn-label{\n  position:relative;\n  z-index:2;\n  color:#fff;\n  font-size:12px;\n  font-weight:700;\n  letter-spacing:.14em;\n  text-transform:uppercase;\n  white-space:nowrap;\n  padding-left:12px;\n  transition:color .35s ease;\n}\n.gt-btn:hover .gt-btn-bg{ width:100%; }\n.gt-btn:hover .gt-btn-arrow{ transform:translateX(3px) rotate(45deg); }\n.gt-btn:hover .gt-btn-label{ color:#111; }\n@media (max-width:768px){\n  .gt-btn{\n    height:36px;\n    padding-right:16px;\n  }\n  .gt-btn-bg,\n  .gt-btn-icon{\n    width:36px;\n    height:36px;\n    flex-basis:36px;\n  }\n  .gt-btn-label{\n    font-size:10px;\n    padding-left:10px;\n  }\n}\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c9f027d e-con-full e-flex e-con e-child\" data-id=\"c9f027d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-55a9e8b elementor-widget elementor-widget-image\" data-id=\"55a9e8b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"778\" height=\"174\" src=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/logo-joinfruit-white.png\" class=\"attachment-full size-full wp-image-8436\" alt=\"Joinfruit Logo\" srcset=\"https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/logo-joinfruit-white.png 778w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/logo-joinfruit-white-300x67.png 300w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/logo-joinfruit-white-768x172.png 768w, https:\/\/demetradesign.it\/website\/wp-content\/uploads\/2026\/07\/logo-joinfruit-white-18x4.png 18w\" sizes=\"(max-width: 778px) 100vw, 778px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8d121b7 e-con-full e-flex e-con e-parent\" data-id=\"8d121b7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-4a347f7 e-con-full e-flex e-con e-child\" data-id=\"4a347f7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fa16747 elementor-widget__width-inherit elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"fa16747\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">tell me yours <span class=\"playfair-italic\">challenge,<\/span><br>we'll take care of it <br>transform it into <span class=\"playfair-italic\">opportunity<\/span><\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-05eefb4 e-con-full e-flex e-con e-child\" data-id=\"05eefb4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f30307d elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"f30307d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"59\" data-end=\"309\">Do you have a communication goal, a project to develop, or simply the feeling that your brand can do more? <br><br>Contact us for an initial exploratory call - no obligation. We'll analyze your situation together and propose a tailored plan.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8c5b02c elementor-widget elementor-widget-html\" data-id=\"8c5b02c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<a href=\"https:\/\/demetradesign.it\/en\/website\/contact\/\" class=\"gt-btn\">\n  <span class=\"gt-btn-bg\"><\/span>\n  <span class=\"gt-btn-icon\">\n    <span class=\"gt-btn-arrow\"><\/span>\n  <\/span>\n  <span class=\"gt-btn-label\">contact<\/span>\n<\/a>\n<style>\n.gt-btn{\n  position:relative;\n  display:inline-flex;\n  align-items:center;\n  width:auto;\n  height:40px;\n  padding-right:20px;\n  text-decoration:none;\n  font-family:Inter, Helvetica, Arial, sans-serif;\n  cursor:pointer;\n  overflow:hidden;\n  border-radius:999px;\n}\n.gt-btn-bg{\n  position:absolute;\n  left:0;\n  top:0;\n  width:40px;\n  height:40px;\n  border-radius:999px;\n  background:#fff;\n  transition:width .45s cubic-bezier(.65,0,.076,1);\n  z-index:1;\n}\n.gt-btn-icon{\n  position:relative;\n  z-index:3;\n  width:40px;\n  height:40px;\n  flex:0 0 40px;\n  display:flex;\n  align-items:center;\n  justify-content:center;\n}\n.gt-btn-arrow{\n  width:8px;\n  height:8px;\n  border-top:2px solid #111;\n  border-right:2px solid #111;\n  transform:rotate(45deg);\n  transition:transform .35s ease;\n}\n.gt-btn-label{\n  position:relative;\n  z-index:2;\n  color:#fff;\n  font-size:12px;\n  font-weight:700;\n  letter-spacing:.14em;\n  text-transform:uppercase;\n  white-space:nowrap;\n  padding-left:12px;\n  transition:color .35s ease;\n}\n.gt-btn:hover .gt-btn-bg{ width:100%; }\n.gt-btn:hover .gt-btn-arrow{ transform:translateX(3px) rotate(45deg); }\n.gt-btn:hover .gt-btn-label{ color:#111; }\n@media (max-width:768px){\n  .gt-btn{\n    height:36px;\n    padding-right:16px;\n  }\n  .gt-btn-bg,\n  .gt-btn-icon{\n    width:36px;\n    height:36px;\n    flex-basis:36px;\n  }\n  .gt-btn-label{\n    font-size:10px;\n    padding-left:10px;\n  }\n}\n<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"featured_media":0,"template":"elementor_header_footer","class_list":["post-7835","portfolio","type-portfolio","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - 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